Electronic Shelf Label Technology
Electronic Shelf Labels also known as Digital Price Tags are wireless display tags used in retail stores to display information about products. It has revolutionize the retail industry with the ability to automate the contents it displays with real-time updates using wireless technologies such as Wi-Fi, Bluetooth and more recently NFC
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Price errors are eliminated with automated synchronization of the ESL solution with ERP or POS system
Employees are no longer required to undertake the monotonous task of replacing paper pricing tags at the slightest variation in the price of items
The tags can provide additional information about goods and items such as those on sales or the country of origin of the goods or the calorie in a food item.
When the quantity of products on the shelf or the expiry date on an item is close, the tags can be configured to flash its LED to indicate attention
Dates and duration of Adverts and Promotions can be set on the ESLs such that the display on the tags changes automatically with the period of the promotions
The API Integration supported by our ESLs allows secured information on the location of products to be shared with 3rd party applications such as maps or websites